Adidas: All Day
Interative & UI Design
The All Day app from adidas looks at health and wellbeing from a completely different lense. While there were many parts that make up the entire experience, my specific contribution was around creating the visualization on the homescreen and designing the type system. While the visualization is driven by data, it purposefully doesn’t show any hard numbers. The colors change as users interact with it more, celebrating the beauty of progress.
Behind the scenes: The colors are generated using adidas brand colors; however, no color combination gets repeated until 540-minute mark—or nine hours worth of wellness.